As a serial entrepreneur with a successful exit, I cofounded my 3rd business 3 years ago to offer Wellness Routine to women. We have 2 product lines: We started with a subscription for personal care and have $3M in sales. In order to scale and expand we added the 2nd product line which is a Fem-care subscription and an AI-powered solution for menstrual discomfort. This product is a labor of love for me, given that my wife experienced period pain for years! As an engineer, I decided to help her. What we have is a pocket-sized wearable + the next generation of period trackers app. Something that started off to comfort my wife is now a solution to help every woman with period discomfort.
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